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Embrace all of your Extended Network (and get rid of the Label)
If you “struggle” with networking and the concept of it. Get rid of the label – stop calling it networking! Networking is simply meeting and engaging with the people around you. People Everywhere…
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Social Media Planner: Setting Goals
Goals Goals Goals… We write a lot about goals. We talk a lot about goals. We have goals for all areas of our lives. Why? Because Goals give us focus and something to…
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Quick Tip: Have a Networking Bag
Quick Tip: Have a Small Bag for Networking Events If you are attending a networking event whether it is a breakfast meeting, a lunch or evening event, it is important to be able…
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Social Listening
What is Social Listening? “Social listening is the process of tracking conversations around specific topics, keywords, phrases, brands or industries, and leveraging your insights to discover opportunities or create content for those audiences.…
- Content and Storytelling, Social Media Planner, Social Media Strategy, Strategy: Marketing, PR and Expertise
Different Ways to Curate Content for Your Social Media
Using other people’s content can be a great way to fill out your social media content while keeping it relevant and useful to your audience. There are a number of ways that you…
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Content: Why should you have a content calendar?
You should use a content calendar to help you tell your stories and plan your content. Both for your blog and for social media. A content calendar can help keep you organised, focused…
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Content: What should you be writing about on Social Media?
Your content should be used to clearly tell your story and promote your key messages. You should also consider the role of the content and how it will be perceived by your audience/customer.…
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What are your Key Messages?
When you are writing your social media content and stories you should also be displaying your brand values and key messages (which will hopefully already form part of your brand guidelines). However, if…
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New Printable: Consultation Notes
New Printable: Consultation Notes If you are reading and commenting on consultation papers as part of your thought-leadership strategy you can use our Consultation Notes Page to help keep on top of the…
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Use Social Media to Tell Your Stories
We have blogged about the importance of being authentic and telling your story. However, you should not just be telling your story on your blog or website. You should not just be telling…
